About
Dr. Cindy J. Lin, CEO and Founder of Hey Social Good, highlights the importance of SOURCING at MAGIC’s sustainable exhibitor verification program with our independent data assessment partner. Learn the meaning of greenwashing and how to avoid it to support your social good business goals.
Key Takeaways:
- Learn about our 4-step sustainable exhibitor verification process.
- Using the United Nations 17 Sustainable Development Goals as the benchmark for your business’ sustainability and social good efforts.
- Learn from our verified sustainable exhibitors on how they can help achieve your brand’s goals.
Moderator:
Dr. Cindy J. Lin, CEO and Founder, Hey Social Good
Speakers:
Ian Bentley, Co-Founder and CEO, Parker Clay
Paul Aray, CEO + Owner, Intratesa S.A.C.
Key Takeaways:
- Learn about our 4-step sustainable exhibitor verification process.
- Using the United Nations 17 Sustainable Development Goals as the benchmark for your business’ sustainability and social good efforts.
- Learn from our verified sustainable exhibitors on how they can help achieve your brand’s goals.
Moderator:
Dr. Cindy J. Lin, CEO and Founder, Hey Social Good
Speakers:
Ian Bentley, Co-Founder and CEO, Parker Clay
Paul Aray, CEO + Owner, Intratesa S.A.C.

