Dr. Cindy J. Lin, CEO and Founder of Hey Social Good, and our panelists highlight the importance of MAGIC’s sustainable exhibitor verification program. Hear sustainable stories from verified brands at MAGIC, and learn the meaning of greenwashing and how to avoid it to support your social good business goals.

Key Takeaways:
- Learn about our 4-step sustainable exhibitor verification process.
- Using the United Nations 17 Sustainable Development Goals as the benchmark for your business’ sustainability and social good efforts.
- Learn from our verified sustainable brands on how they can help achieve your brand’s goals.

Moderator:
Dr. Cindy J. Lin, CEO and Founder, Hey Social Good

Speakers:
Surabhi Juneja, Creative Director, American & Beyond
Sarah Rubin, Founder & Designer, Rubyzaar 
Samantha Conner, Director of Wholesale, The Boutique Hub